Eric Ries in the lastest Success mag CD with Darren Hardy:
"I am shocked in my travels all over modern capitalism, I have been truly shocked how often people in business are doing stuff but they don't really know why. Because they were told to do it by their boss. I heard my boss thought it was a good idea. Well, he or she just knows it - they are the boss. I don't know. Or, it's just how we've always done it. We did it last year this way so we continue to do it this way. Just is how it is.
There is an incredible amount of waste that is happening in our modern business.
And you know we have in today's companies we have our most talented brightest, most creative people on the planet doing this work. And to waste all that time and energy, I think is an appalling appalling waste of human potential.
It's not really any individual person's fault. Everyone is doing their job the way they were told. And yet, the net result of sum total is millions and millions and millions of person hours of time and energy being absolutely squandered.
So that's what we as business leaders, as entrepreneurs, as CEOs, as managers, as policy makers, that's we are confronted with. An enormous waste of human potential because the systems that we are building make it so.
And the question we gotta really ask ourselves is that if we learn to be more experimental in the work we do is, there a better way? And I really believe the answer is yes."
The essential question not only for work life but also even in terms of the survival of the mankind in a world with ever more scarce resources and our limitless appetite for more?
