And it smelled great ...

Finally managed to visit Surf & Kite exhibition in Lahti..... and oh boy it smelled like windsurfing. The season is officially on ;o)

At the risk of sounding ....

Build it throughly, minimize content, maximise message

DNA has been building it's "DNA - Exceptionally fair" image for long time ... now they don't even need to mention who is advertising, it does not anymore actually somehow even feel like advertising... Colour and font is enough and I make the association to the brand.
























Having said that to be fair, at least in "fairness" DNA is less fair in it's roaming pricing - got a horrid bill for some plain voice and messaging in States.

Turning brains off ... laughing them off

... always finding new laughs from The Simpsons. This time from one of Tree House of Horrors...

Maggie turns out to be a half alien child (Marge's "dark secret"). Maggie's pacifier is a radiobeacon and activates to call her "real dad" to come and pick her up. Aliens come to ring the door bell - Homer opens....
"Hello ... oh, mormons"
"No actually we are Qvantum Presbyterians"













Another goodie - Homer the Bear ... in his dream