About showing your products in a shop...

Could the drills be better "displayed" ?

Broken heart...

Quite a sense of drama... we had bit of a disagreement of the way home work should be done - "dad broke my heart"

Cliponomy

Clip Economy aka cliponomy = all content is split to clips by users communities. These clips then actually receive nowadays the most if not all of the communities' power as added value creator (ratings, dicsussions, sharing = community marketing).
Cliponomy is also the basis for new cultural renewal - in music hiphop, rap,... have lead the way by "shamelessly" ripping riffs as building material for the new songs. Nobody speaks anymore about somebody ripping the "original" off.
(Just read from Eero Hämeenniemi's book that) In Classical music a techique called parodytechnique (?) was largely used by eg Haendel. "Borrowing is acceptable, but you need to return what you borrowed with interest".
Skateboard movies seem to be the ultimate cliponomy product at the moment - could they be leading forming of a new kind of movies ? Don't see why not actually since the kiddies at home seem to be mostly consuming all video content as videoclips. Actually all reality TV shows are just collection of clips - clips are what matters, the "plot" and theme are there just as frame for "juicy" videoclips which get max attention and are easy get circulated and re-spinned ?

Clips get the attention, are easy to share, meet the diminishing attention span of people ... the most important thing with YouTube is that it clipotized permanatly the last long format media and made "sharing of a clip" part of our normal net behaviour ?

Hello bartender...

Sick at home (pretty tough horkka in the morning) and all this goughing has opened again ~4 weeks old "hello ribs - meet lumikola"- case... auts.

Well, finally some time to watch Futurama: Bender's Big Score in peace ;o)






















This time painfully hilarious spot:
"Hello bartender. I've thought it over, and far from being a fat big, you are very nice. And I would like to have another drink......"

Bueno Vista !

I'll take all my bad words back... Vista rocks - I messed somehow the file system, but Vista's wonderfull Restore system actually works. I managed to return the precisous travel photos and work stuff ... Way to go Microsoft !

California...

I've heard about it but it (=the extremes in California) is still pretty awsome to experience... from people surfing in sunshine to 2-3 meters of snow and really great snowboarding all within just 3 hours of driving ...and snowstorm which I've never experienced anywhere before.
Since I managed to loose all the pics from the week's trip due to Vista (or my lack of Vista understanding), a short recap of the trip just to remember it.... Verbal pictures in no particular timely order:

Nice walks all over the city with the help of SFO's nice buss network. Great local cafes (especially where accidentally the skateboard shops were ;o). Excellent snowboarding with Antoine in Lake Tahoe's Squaw Valley until the snow strom hit the area. Then next day 8 hours of home coming driving in the strom with longest ever traffic jam time for me - close to 1.5 hours from Olympic Village cross road to I80 chain check-up point...
AM1610 frequency and all the infosigns enforcing "you are only allowed to go on I80 if you have 4wheel drive and all weather tires - all other cars must use chains", and then few guys checking basically all the cars in I80 when going into Sierras. And still during the first 5 minutes after the chain check point there was a big SUV sideways in the Interstate, back wheels spinning wildly and 2 guys in their shorts trying to push it.... we are all immune to traffic conditions since we are all such bloody good drivers ;o)

Before the storm Antoine also took us to the other (left) side of Golden gate - very nice views to the city, bridge and the sea. There were some gun station from 2nd world war when US was getting prepared fro potential Japanese invation.

On Monday we did 49mile scenery road thru SFO different areas - nice sunny day and nice trip. Saw surfers having their immense fun under the Golden Gate. Twin peaks. Great Ocean road. Nice Dinner with HeGe and Antoine.

We had the same Delta stewardess on the way to SFO and coming back to home, and it was a nice start for the trip to get her greetings "oh hey guys - did you have fun, was it nice ?" ;o)

Both ways over the states we had almost totally clear skies thru the trip. Awsome scenery - took a lot of pics (whch are now lost :o( ). Anyway funny to see how different areas seemed to repeat typical patters - 1st came an area where all the farms were square with farm houses along the roads. Then next area has square areas but with triangles cut from each corner. Then Square again with farm house in the middle and with bit of a forest around them. Then suddenly only circle farms ....
Lake Tahoe and Utah, Colorado looked wild and great from 11km.

Otto had his skateboard with him and oh boy is that a magnet for good will ;o)
well also without skateboard I have to say that I've rarely experienced so much street kindness ...

Succesfully used combination of staying awake for 48hours and enegry drinks for the next 2days to overcome jetlag ... barely noticed the time diff.

Ou jees and the Jelly Bean factory visit before Sacramento was an experience on the way to Lake Tahoe. Kiwi and Watermelon rocks.

The beer scenery in SFO rocks too. 10-15 meters of top notch brewery stuff is tough to pass without some serious ad hoc shopping. The only bummer is that since it's US you can only buy them in 6packs.

Ou jees 2 - US is the only place in the world where Audi Q7 looks like moderaly sized car.

Thanks Antoine !

SoG...

Found this http://www.strategyofgiving.com/Download_files/SoG.pdf book thru Leo's post in Valve internal blog ... very "thinking boosting"

"Although the giver might find her gift valuable, the receiver might find it worthless. Similarly, a company can approach its customers in a way that it finds valuable, but which the customer perceives as worthless.Therefore, it is only the receiver’s act of receiving that makes the giving process complete. It is then left to the receiver to decide whether giving took place. It is here that the perceived value of the gift becomes its actual value....

The planning of strategic giving needs to start with the generated motion. First of all, it is good to start by thinking about the nature of the motion you are interested in generating. Next, you need to determine what the receiver’s needs. Then, it is crucial to look at both of these aspects to determine what might be
an appropriate gift...."

How to do marketing for your new service release?

First Bill announces that he will start actively using LinkedIn as "his community service". LinkedIn does a service revamp at the same time. Then Bill is place in all pages placing his question into the community. Next MS invests in or buys LinkedIn (or is it already owned by some of the big ones ?) ;o)

HP.... Finnair ... Delta - changing preferences

HP..... We have bought 2 laptops over the 2 last years from HP - in total close to 2000€ which I think is pretty big amoutn of money in a household. As a gear really nice I must say. We bought the 1st one as Xmas present for the boys 2006. Worked fine. That's why we bought another one for Xmas 2007.
This last one was broke straight on - did not charge the it's battery at all. I took it to service December 29th. It took over 5 weeks to get it repaired and after all the only issue with it was the battery. Anttila/HP service promised to come back on reimbursing something on the way too long service time but even after series of phone calls nothing so far.
The first laptop from 2006 started first to use it's cooling constantly about the same time we bought the next one, and then it just went dead after some time....
HP website in Finland guided to a service point which has not been there since Dec 27th. Very nice = absolutely the last HP gear our family will ever spend our € to.
Challenging business since it not about the gear but also how you handle the total life cycle of the gear. (btw I have had 5 IBM laptops with no probs ever...)

Finnair..... my favorite airline so far. Seems that in their quest of corporate effectiveness they have definately taken the fleet-in-air-time/maximise the return on the fleet investment as their key target and into extreme over the customers. In pratice this means eg that any delay on any single long distance airplane will simply be paid by Finnair's customers. Our short SFO vacation started "nicely" with 6 hours delay in Helsinki-Vantaa. (They gave basically an additional delay announcement every hour.) We missed of course our connection to SFO. Food was absolutely ______ - all three of us felt like ___ afterwards even thinking of it (for some days). On the way back again late arrival of the plane from Helsinki made us miss the slots in JFK so nice rough hour waiting in taxi queue. I have actually never been in that tighly packed MD-11. Finnari cabin crew is still great thought but anyway - fare well Finnair for overseas flights until you put the customer in front again.

I have had lot of doubts on US airlines, which this trip quite honestly removed totally. In the next US flight I'll invest my money to US airline or BA.

Voi vista ...

Lost all my new stuff from the computer due to some Vista's wierd virtual file saving... all SFO pics, Lake Tahoe pics and work powerpoints files gone - nice. Vista seems to be like a modern car's engine - not a chance to service it on your own. Should really have a sticker in the laptop next to Intel Centrino, Microsoft Vista and NVDIA sticker warning users "DO NOT DO ANYTHING ON YOURSELF"....